DECEMBER 2002

 
 

Legal Marketing News is a Free Online Publication Offered by Envision Events for Legal Vendors

Mission:   To help legal vendors decide how and where to spend their marketing dollars

 
     
 
PUBLICATION SPOTLIGHT 

Peer to Peer

The Quarterly Newsletter of LawNet, Inc.   

Randi Mayes, Executive Director / Editor  Rmayes@peertopeer.org 

512.280.7172

 

Websitewww.peertopeer.org

 

MissionTo provide substantive, educational content and reports of LawNet events of interest to our membership and vendor sponsors.

 

Frequency:  Quarterly

 

Total Circulation4,000 – LawNet membership and vendor community

 

Years in Circulation2003 will be its 19th year in circulation.  (It was not called Peer to Peer until the mid-80’s.)

 

Who Will Read:  Primary decision-makers for technology purchases; IT, finance and administrative staff at our 825 member firms and legal departments.

 

Firm Size of Readers:  

11%   1-24 attorneys

19%   25-49 attorneys

24%   50-99 attorneys

11%   100-149 attorneys

15%   150-249 attorneys

20%   250+ attorneys

 

Subscriptions:  We don’t sell subscriptions at this time – the newsletter is part of the benefits that accrue to LawNet members, and it is provided as part of our vendor sponsorships.

 

Editorial and Advertising Contact:
Randi Mayes, Executive Director / Editor  Rmayes@peertopeer.org 

512.280.7172

 

Article Submission:  If you are interested in submitting an article to be considered for publication in Peer to Peer, please contact Randi Mayes directly at 512.280.7172 or Rmayes@peertopeer.org.

 

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Don't miss our article on "Maximizing Your Trade Show Experience" which was 

featured by American Lawyer Media as

the December 2002 AmLaw Alert!

 

Envision Events is a full-service marketing

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PEOPLE YOU SHOULD KNOW  

Larry C. Smith

Title: Director, American Bar Association 

Law Practice Management Section

 

Contact Info: 312.988.5661 

750 N. Lake Shore Drive, 10th Floor Chicago, IL 60611 SmithL@staff.abanet.org

www.lawpractice.org

 

Industry Involvement:  I have recently been named Director of the American Bar Association’s 19,000+ member Law Practice Management Section. The Section provides programs, services, publications, and periodicals on law practice marketing and other core practice management issues (management, finance, and technology), and sponsors ABA TECHSHOW®, the ABA’s legal technology conference. Prior to joining ABA management, I was active for many years in national, state, and local bar associations.

 

Background: I have eighteen years of professional experience, both as an attorney and principal consultant with Law Office Consulting Services, Inc.  I have been a frequent author and CLE presenter on law practice management and law office technology topics and have worked closely with vendors that provide services and products for the legal community, and I look forward to continuing those relationships with the ABA. I am a graduate of the University of Tennessee and the University of Colorado School of Law.

 

Hobbies: Skiing, tennis, travel – it’s healthy to enjoy your life outside the office!

 

Pet Peeve: Thinking in these terms: “that can’t be done” or “that’s not the way we do things around here.” Lawyers and firms should work toward creatively solving challenges and seeking the right resources outside their immediate expertise.

 

UPCOMING SHOW SPOTLIGHT 

 

LegalTech New York January

January 27-29, 2003

New York Hilton

LegalTech New York is the largest event of its kind and is now in its 23rd year.  Last year’s record-breaking attendance consisted of over 7,000 unique names over a 3-day period.  Our comprehensive conference tracks and impressive array of legal products and services on the show floor make this the must-attend event for the legal community.

LegalTech New York boasts 4 conference tracks and 3 floors of exhibits. Attendees come to expect the best in technology and networking with their peers.

Each day kicks off with keynote speakers; these and all general sessions are located on the 3rd floor, in an effort to diversify the flow of traffic during the show. 

This show is highly promoted with the ALM publications including The New York Law Journal, The National law Journal, Law Technology News, The American Lawyer and Corporate Counsel to name a few.  Conference sponsors include LawNet, ABA Law Practice Management Section, The New York State Bar, and The Bar of the City of New York.

If you want to be highly visible within the legal community LegalTech offers a variety of sponsorship packages to suit your needs and your budget.  

For more information on LegalTech New York, or any other LegalTech show, visit www.legaltechshow.com, or contact Rob Hafiz, Director of Sales, at 651.578.7831 or rhafiz@amlaw.com.

 
     
 

For a list of all the major legal shows, visit www.envisionevents.com/links_legal.htmFor a

complete listing of legal shows including regional shows, visit www.nathanslegalmarkets.com.  

 
     
 

Do you know someone that would be interested in receiving Legal Marketing News? Why not 

forward a copy of this issue to them? You can join our mailing list at www.envisionevents.com.

To unsubscribe send a blank email to unsubscribe@envisionevents.com.

 

JoAnna Forshee, Editor 

 
     
 

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